Engage prospects or create loyal customers, either way email marketing an excellent medium to communicate, relate and track real interest.  It adds a visitor retention tool or that "stickiness factor" to a website, it becomes a way for our visitor to engage us in the sales process. 

It goes beyond.  Instead of treating our website visitor as a YES or a NO, we offer them some ways to indicate interest or support and we maintain a way to develop that interest or support.

In fact, studies show that email subscribers purchase 138% more than non-email subscribers.  The key is the relevancy, frequency and content of our email campaigns & newsletters.   There are many ways to keep the email conversation interactive, engaging and continually converting subscribers one step at a time.

Implementing an effective email marketing program does everything from gaining insightful customer & prospect information to developing a long term communication program with various visitor, prospect and customer types.

The Art of Email Marketing

These days, email marketing is accessible to organizations small and large.  And, just like direct marketing via the mail, we receive a lot of it so the myth is that it has lost its value and some people may dismiss it's value. The truth is that the rewards can be great when done well!  Email marketing is the one medium of marketing which can build customer loyalty in a way which was not possible before its inception.  Huge changes in results or ROI can be achieved when done right.

Easy & Chock Full of Functionality

Our email broadcasting engine called inTouch Broadcast is a state of the art email marketing program.  Use it for newsletters, online sales flyers and a variety of email communications. Make it look great with a custom template or a choice of attractive newsletter templates which are easily customizable to suit your needs.  Then, check your message to make sure you haven't accidentally used words with a spam rating.  You'll know when you're over or under the typical rating to pass through email filters. Even the most innocent communication can trigger words you wouldn't consider an email filter problem.  So, put in the time to share and let us get you maximum distribution.

Build, Build & Build

We mean build your customer rapport.  Whether your intent is to keep up rapport with your affiliates or clients, increase repeat sales to develop a loyal following or groom your prospects towards a sale, you will have all the tools needed to build beautiful & effective communications. Remember, give them value and they'll always return to tune into your message.

Get High Performance

Want to get above average performance from your efforts?  We can help.  Leverage our in-depth marketing experience to improve your performance. Small changes to your communications efforts can yield big changes to your results.

Find out how an email marketing program can be integrated into your marketing programs.  Make it an effective lead generation process for the business.